Information via Newsletters and Blogs
Chances are you are reading this newsletter as an online version sent to your email address. Technology helps makes this possible. First, we create content on computer using word or similar, often finding great images to support the words online. Then we create an information blog that is accessible on our website at any time. Then, we create an electronic newsletter bundling up the blurbs that share a theme, such as “technology”. We create the newsletter on Mailchimp. Finally, we use our clinic database to find those clients who want to receive our newsletter and we send it, direct to you. The newsletter contains just snippets about the article, giving you a chance to skim to find what interests you and then click into the blog on the website. We can also include links within the articles for other websites that might explore the topic more deeply, and these can be accessed by a simple click within the blog. As a last step, we create a printed copy for those who come into clinic and didn’t get the newsletter. If you have seen a hard copy and want to be on the newsletter list, you simply need to contact our customer service team and they will make this happen.
Most of our newsletters focus on informing you about important information you need to know about caring for your pet. As they are sent out at the start of each season, this is often based on that season and what’s important for your pet right now. But they also include snippets into who we are and how we can help you with that because we think this is also interesting for you. We hope you do find these articles interesting and informative.
